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The Brief
Telstra Mobile's Wireless Networks undertook the construction of the most concentrated cellular network in the world at the time for the Sydney 2000 Olympic Games. In the weeks leading up to the big event, they decided to document their experiences for posterity.
The Solution
Since this video was also to be given as a gift to each staff member working on the Games, TBEM decided that it should have a light-hearted edge. We created a character called Suzie Jarman, an ex-Synchronised Swimming champion who had represented Australia in Atlanta and was now fronting a fictitious TV sports program, covering the Olympic Games.
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