The Brief
To create a video focusing on Telstra's major achievements in 2000 with an underlying message that Telstra had the prowess, infrastructure and technology to cater to the rapidly changing world of big business. This would be presented live to CFOs and CEOs of Telstra's major existing and prospective clients Australia-wide.

The Solution
Opening with a fast paced montage of images set to a dynamic musical track fusing classical and contemporary beats and sounds, the video concentrated on the two major events for Telstra in 2000: The Sydney 2000 Olympic Games and the rebuilding of East Timor. To tell the Timor story, the narrative combined such images as the effect of the devastation on the ground and the liberation and protection provided by the Australian troops with the rebuilding of local communications systems by Telstra.